{"id":24168,"date":"2025-01-31T00:21:40","date_gmt":"2025-01-31T00:21:40","guid":{"rendered":"https:\/\/abexis.es\/index.php\/product\/comercializacion-de-productos-turisticos\/"},"modified":"2025-06-16T12:08:26","modified_gmt":"2025-06-16T12:08:26","slug":"comercializacion-de-productos-turisticos","status":"publish","type":"product","link":"https:\/\/abexis.es\/index.php\/product\/comercializacion-de-productos-turisticos\/","title":{"rendered":"COMERCIALIZACI\u00d3N DE PRODUCTOS TUR\u00cdSTICOS"},"content":{"rendered":"

1. INTRODUCCI\u00d3N AL TURISMO
\n 1.1 Definici\u00f3n de turismo y turista.
\n 1.2 El turismo como fen\u00f3meno.
\n 1.3 Breve historia del turismo.
\n 1.4 Gesti\u00f3n de los servicios tur\u00edsticos.
\n 1.5 El servicio tur\u00edstico. Calidad.
\n 1.6 Casos pr\u00e1cticos.<\/p>\n

2. DESTINOS TUR\u00cdSTICOS
\n 2.1 Definici\u00f3n.
\n 2.2 Tipos de turismo.
\n 2.3 Clasificaci\u00f3n seg\u00fan el tipo de turismo.
\n 2.4 Conceptos.
\n 2.5 El marketing y los destinos tur\u00edsticos.
\n 2.6 Clasificaci\u00f3n.
\n 2.7 Casos pr\u00e1cticos.<\/p>\n

3. SERVICIOS TUR\u00cdSTICOS
\n 3.1 Servicios tur\u00edsticos.
\n 3.2 Empresas tur\u00edsticas.
\n 3.3 Casos pr\u00e1cticos.<\/p>\n

4. GESTI\u00d3N DE ALOJAMIENTOS TUR\u00cdSTICOS
\n 4.1 Definici\u00f3n.
\n 4.2 Legislaci\u00f3n.
\n 4.3 Caracter\u00edsticas.
\n 4.4 Normativa y clasificaci\u00f3n de alojamientos.
\n 4.5 Casos pr\u00e1cticos. <\/p>\n

5. ECOTURISMO O TURISMO SOSTENIBLE
\n 5.1 Definici\u00f3n.
\n 5.2 Conceptos b\u00e1sicos.
\n 5.3 \u00bfCu\u00e1ndo y por qu\u00e9 surge el ecoturismo?
\n 5.4 Repercusi\u00f3n internacional.
\n 5.5 Actividad tur\u00edstica.
\n 5.6 Educaci\u00f3n ecoturismo.
\n 5.7 Casos pr\u00e1cticos.<\/p>\n","protected":false},"excerpt":{"rendered":"

Adquirir los fundamentos necesarios sobre los diferentes servicios y destinos tur\u00edsticos, aplicando las t\u00e9cnicas de marketing necesarias para su comercializaci\u00f3n.<\/p>\n","protected":false},"featured_media":24107,"template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"product_brand":[],"product_cat":[44],"product_tag":[],"class_list":["post-24168","product","type-product","status-publish","has-post-thumbnail","product_cat-hosteleria-y-turismo","first","instock","virtual","taxable","purchasable","product-type-simple"],"yoast_head":"\nCOMERCIALIZACI\u00d3N DE PRODUCTOS TUR\u00cdSTICOS -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/abexis.es\/index.php\/product\/comercializacion-de-productos-turisticos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" 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