{"id":23370,"date":"2025-01-24T11:52:25","date_gmt":"2025-01-24T11:52:25","guid":{"rendered":"https:\/\/abexis.es\/index.php\/product\/emprender-un-negocio\/"},"modified":"2025-06-16T12:08:03","modified_gmt":"2025-06-16T12:08:03","slug":"emprender-un-negocio","status":"publish","type":"product","link":"https:\/\/abexis.es\/index.php\/product\/emprender-un-negocio\/","title":{"rendered":"EMPRENDER UN NEGOCIO"},"content":{"rendered":"<p>1. FACTORES DE VIABILIDAD Y FACTIBILIDAD DE UN PROYECTO EMPRESARIAL.<br \/>\n 1.1. Factores de viabilidad y factibilidad.<br \/>\n 1.2. Equilibrio: idea \u2013 emprendedor \u2013 mercado.<br \/>\n 1.3. Factibilidad de un proyecto.<br \/>\n 1.4. Indicadores de viabilidad de un proyecto.<br \/>\n 1.5. Matriz DAFO.<br \/>\n 2. PLAN DE EMPRESA.<br \/>\n 2.1. Producto y servicio.<br \/>\n 2.2. Valor diferencial.<br \/>\n 3. MERCADO.<br \/>\n 3.1. Dimensi\u00f3n.<br \/>\n 3.2. Tipo de cliente \/ target.<br \/>\n 3.3. Evoluci\u00f3n de un mercado.<br \/>\n 3.4. Competencia.<br \/>\n 3.5. C\u00f3mo identificar a la competencia.<br \/>\n 3.6. Ventaja competencial.<br \/>\n 3.7. Precio.<br \/>\n 3.8. T\u00e9cnicas de fijaci\u00f3n del precio.<br \/>\n 3.9. Pol\u00edtica de precios.<br \/>\n 3.10. Distribuci\u00f3n y log\u00edstica.<br \/>\n 3.11. Canales de distribuci\u00f3n.<br \/>\n 3.12. Soluciones log\u00edsticas.<br \/>\n 3.13. E-commerce y log\u00edstica.<br \/>\n 3.14. Promoci\u00f3n.<br \/>\n 3.15. Tipos de promociones.<br \/>\n 3.16. Previsi\u00f3n de ventas.<br \/>\n 3.17. C\u00f3mo calcular previsiones de ventas.<br \/>\n 4. PRODUCCI\u00d3N.<br \/>\n 4.1. Producci\u00f3n.<br \/>\n 4.2. Teor\u00eda de procesos productivos.<br \/>\n 4.3. Valor a\u00f1adido y diferencial.<br \/>\n 4.4. Cadena de valor.<br \/>\n 4.5. C\u00e1lculo de costes.<br \/>\n 4.6. Calidad.<br \/>\n 4.7. Sistemas de control de la calidad.<br \/>\n 4.8. Pol\u00edticas de seguridad e higiene.<br \/>\n 4.9. Pol\u00edticas medioambientales.<br \/>\n 5. ORGANIZACI\u00d3N.<br \/>\n 5.1. Organizaci\u00f3n.<br \/>\n 5.2. Planificaci\u00f3n de procesos productivos.<br \/>\n 5.3. Diagrama de Gantt.<br \/>\n 5.4. Cuadro de mandos.<br \/>\n 5.5. Retribuciones.<br \/>\n 5.6. Gesti\u00f3n de equipos y del talento.<br \/>\n 6. ECON\u00d3MICO \u2013 FINANCIERO.<br \/>\n 6.1. C\u00f3mo calcular: Un plan de inversiones. Un plan de financiaci\u00f3n. El punto de equilibrio. Un plan de<br \/>\n tesorer\u00eda. Una cuenta de explotaci\u00f3n. Un balance previsional.<br \/>\n 6.2. Cuadro resumen econ\u00f3mico-financiero de un proyecto.<br \/>\n 7. JUR\u00cdDICO \u2013 LEGAL.<br \/>\n 7.1. Tipos de formas jur\u00eddicas.<br \/>\n 7.2. Tr\u00e1mites para constituirlas.<br \/>\n 7.3. Coste de constituci\u00f3n.<br \/>\n 7.4. Seguridad Social: Sistemas de cotizaci\u00f3n. Soluciones de contrataci\u00f3n.<br \/>\n 7.5. Hacienda: Impuestos. Registros y censos.<br \/>\n 7.6. Licencias de actividad: Tipos de permisos y licencias.<br \/>\n 7.7. Cobertura de riesgos: Tipos de seguros y coberturas.<br \/>\n 7.8. Protecci\u00f3n legal: marcas y patentes.<br \/>\n 7.9. LOPD.<br \/>\n 10. HOJA DE RUTA<br \/>\n 10.1. C\u00f3mo elaborar la hoja de ruta de un proyecto.<br \/>\n 11. GESTI\u00d3N DEL PROYECTO.<br \/>\n 11.1. Fundamentos para la gesti\u00f3n y seguimiento de un proyecto.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adquirir los conocimientos necesarios para desarrollar un plan de negocio y puesta en marcha del mismo.<\/p>\n","protected":false},"featured_media":23320,"template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"product_brand":[],"product_cat":[34],"product_tag":[],"class_list":["post-23370","product","type-product","status-publish","has-post-thumbnail","product_cat-administracion-y-gestion","first","instock","virtual","taxable","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EMPRENDER UN NEGOCIO -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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